Colorado's Western Edge

Welcome To Nucla-Naturita Area Chamber Of Commerce!

Learn More About The West End!

Photo courtesy of Matt Nuñez Photography

~ The NNACC Mission ~

It is the mission of the Nucla- Naturita Area Chamber of Commerce to promote existing businesses and industry within the area, to pr0mote the Nucla-Naturita area in whole as a destination for vacationing and relocation, and to assist with economic development of the area.

Serving the Bedrock, Naturita, Nucla, Paradox and Redvale communities, NNACC stands by the message that..”We may be several small towns but….we are one Great Community.

Whether you are just getting started in developing your business, or looking for information for an existing business, everything you need to know about doing business in the West End, Montrose County, and Colorado can be found here. 

For more information on area activities and events, contact the Visitor Center Director at or call 970-865-2350.

~ Our Communities ~

– Nucla

Nucla is located at 5823 feet above sea level at the base of the Uncompahgre Plateau and the San Miguel Basin. The town was named “Nucla” because many of the colonists believed it would become the nucleus of the area.

– Naturita

Naturita is located at 5431 feet above sea level on the San Miguel River 5 miles south of Nucla. Naturita, which means “Little Nature” in Spanish, was primarily a stopping-off place for freight wagons transporting copper ore.

– Bedrock


Near the center of Paradox Valley sits the town of Bedrock which was established in 1883. The town’s general store (featured in the 1991 film, Thelma and Louise) and post office were built on solid rock, hence the name.

– Paradox


Paradox is located 5,000ft at the Dolores River to nearly 6,000ft at the southeast end of Paradox Valley, which is named after the paradoxical course of the Dolores River. Steep sandstone and shale walls bound the valley to the northeast and southwest. 

– Redvale


The town of Redvale, established in 1912, sitting atop Wright’s Mesa at 6,483 feet above sea level, was a frequent stopping place for travelers, ranchers, and freight wagons hauling copper and uranium ore from Paradox Valley to railhead in Placeville.

Upcoming Events

sedona, jeep, 4x4
West End 4X4 Jeep Tour

2022 West End 4 X 4 Jeep Tour registration is now closed! If you would like to be added to the wait list, please call (970) 865-2350 or email

230 W. Main Street, Naturita CO
June 11, 2022
8:00 AM

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